I just thought I would quickly update you on how things are going at the LOOK Show!
It is less than a month away now, can't quite believe that and things are getting really exciting now as the show is really taking shape. There still seems so much to do though, I don't think I quite appreciated how much work went into it and how dedicated people at Look and the brands involved are to make it a huge success. I have no doubt it will be, but without them working ridiculous hours and meticulously going through every detail I am sure it would not run so smoothly.
I have mainly been focused on looking after the goody bags, but I won't be going into detail about them sorry, except to say we are really pleased with them. This has been really good experience of working out what would appeal to our readers and what works well together as products.
The big story this week has been the announcement of the Bloggers short list. The blogging competition is an amazing opportunity and I know with the success of past shows was hotly anticipated by fashion bloggers. We had around 300 entries and having seen some of them myself I know people went to a lot of trouble to get their blog chosen. I found out at the same time as everyone else and immediately read through their entries and enjoyed reading how they felt when they found out they had been short listed. I really wish all of them the best of luck and it is a shame that not all of them could come to the show!
However I was disappointed when reading some comments on twitter that crticised the Magazine for not putting the results up sooner.This was interesting for me to see as perhaps if I was a blogger who had entered I would be getting frustrated too. But from someone just observing the competition I thought the negative comments took away a little from the excitement. Especially as it is a competition which essentially promotes bloggers and provides them with a platform to promote themselves and their blog.
Also this week Sarah Harding was announced as the celebrity walker at the show! This was a relief as @LaraLain had been suspicious that I would accidentally let the cat out the bag, especially at the Martini event! But obviously I successfully kept my mouth shut and it went out in the magazine this week. Personally I cant wait as I love Girls Aloud and Sarah, who is known for being a bit of a live wire, will bring a great energy to the show!
The only bad thing this week has been the stupid weather, I walk to work and have been completely soaked through a few times this week. Wet feet, wet coat and freezing cold is not a great way to start the day. Its my own fault, I should really get on the tube, but it takes longer and I can't handle rush hour anymore!!
So really I do not have anything to complain about this week, especially with @laralain's birthday drinks tonight and the bank holiday!!
Beca x x x
It is less than a month away now, can't quite believe that and things are getting really exciting now as the show is really taking shape. There still seems so much to do though, I don't think I quite appreciated how much work went into it and how dedicated people at Look and the brands involved are to make it a huge success. I have no doubt it will be, but without them working ridiculous hours and meticulously going through every detail I am sure it would not run so smoothly.
I have mainly been focused on looking after the goody bags, but I won't be going into detail about them sorry, except to say we are really pleased with them. This has been really good experience of working out what would appeal to our readers and what works well together as products.
The big story this week has been the announcement of the Bloggers short list. The blogging competition is an amazing opportunity and I know with the success of past shows was hotly anticipated by fashion bloggers. We had around 300 entries and having seen some of them myself I know people went to a lot of trouble to get their blog chosen. I found out at the same time as everyone else and immediately read through their entries and enjoyed reading how they felt when they found out they had been short listed. I really wish all of them the best of luck and it is a shame that not all of them could come to the show!
However I was disappointed when reading some comments on twitter that crticised the Magazine for not putting the results up sooner.This was interesting for me to see as perhaps if I was a blogger who had entered I would be getting frustrated too. But from someone just observing the competition I thought the negative comments took away a little from the excitement. Especially as it is a competition which essentially promotes bloggers and provides them with a platform to promote themselves and their blog.
Also this week Sarah Harding was announced as the celebrity walker at the show! This was a relief as @LaraLain had been suspicious that I would accidentally let the cat out the bag, especially at the Martini event! But obviously I successfully kept my mouth shut and it went out in the magazine this week. Personally I cant wait as I love Girls Aloud and Sarah, who is known for being a bit of a live wire, will bring a great energy to the show!
The only bad thing this week has been the stupid weather, I walk to work and have been completely soaked through a few times this week. Wet feet, wet coat and freezing cold is not a great way to start the day. Its my own fault, I should really get on the tube, but it takes longer and I can't handle rush hour anymore!!
So really I do not have anything to complain about this week, especially with @laralain's birthday drinks tonight and the bank holiday!!
Beca x x x
Yay! Tonighties! Thank you for all of your hard work on the Show! x
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